Beginner's Guide Gillian Shieh Beginner's Guide Gillian Shieh

Key Indicators of Greenwashing: A Letter to Fast Fashion Brands

Fashion Revolution Week has garnered a lot of media attention these past few years and because of that, it’s become a prime opportunity for businesses to launch their greenwashed campaigns. To shed some light on the techniques, I’ve written a fun letter to them. As a consumer, I hope that you’ll consider it as a guideline for some key indicators of greenwashing.

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